I noticed I can't effectively build a ranged hero on the High Elves list, such as the High Elf Princess or Alith Anar. The optional bow being limited to one attack with no AP keeps as a secondary option, not a primary one.
My suggestion would be to change the bow upgrade on the prince to A3 and also add a magical bow upgrade option like the Shadow Sisters have, with AP 2.
OR... am I just missing something? I could be wrong.